Well, another holiday season has passed into history. For those of you looking to spend a little of that Christmas green from dear old Aunt Ethel or Grandma Cissy, you could put a bit of ’70s luxury in your driveway! To wit: the 1977 Pontiac Bonneville Brougham, with the rare Valencia velour interior, no less.
Optional on the 1977 Bonneville Brougham, and on both the Brougham and standard Bonnie in 1978, the Valencia striped cloth provided a bit of Cadillac style to those with Pontiac pocketbooks. Seen here in tan, this colorful interior was also available in dark red.
This gold-over-tan example has many options beyond the upholstery–power windows, “gage” package, sport mirrors, vinyl roof, body side molding, tilt-wheel and, of course, those wonderful Rally IIs with whitewalls.
I never knew about the Valencia interior option until I got a box full of ’70s car brochures from a lady at my Dad’s office in the late ’90s. Such a cool interior! I have never seen one in person.
This ’77 Brougham sedan looks remarkably well-preserved, and I love the combination of Valencia interior, fender skirts (oft-missing on Bonnevilles of this vintage) and Rally IIs. It is currently listed on Dayton, OH Craigslist. Hopefully the right person will come along and rescue this survivor!
All images are from the craigslist post, found here.
The craigslist ad states ” so make an offer, please no low balling i know what the car is worth but can be fair on price”.
Wonder what he wants for it ?
My experience has almost always been that if there is no price, then it is way overpriced.
Exactly my thoughts on the pricing. Sellers that don’t publish an asking price are just shutting down their add. And the websites ..like craigslist, auto trader, kijiji, et al…also basically tell you the same thing..put a price on it, if you want to sell it.
And the old saw about….”if you have to ask the price, you probably can’t afford it.”….. you know what?..it will be over priced as you so accurately stated, and can’t afford it!
Sweet ride. Not sure I dig the gold exterior, but the Valencia interior is actually pretty sharp.
No way would I pay extra for this over this.
Though thats a 1978 interior, which got even Broughamier, the 1977 non-Valencia Brougham were the same seats without the stripes.
this is the only interior I would pay extra for……..has anyone seen an example in the flesh?
https://www.curbsideclassic.com/wp-content/comment-image/67870.jpg
I have seen the velour version on a 1980 Bonneville Brougham sedan with a DIESEL, that an older black lady would bring in for service at the Pontiac dealership I worked at, this was in the late 90’s too, she had the interior covered in clear plastic, the car was really well kept and I had to admire her strict dealership service routine, they must have raked her over the coals, I recall looking under the hood, it had had the diesel 5.7 replaced with a Goodwrench Diesel 350 engine at one point in its life.
I saw the leather version in tan on a Parisienne, that was in for some paint work at the same Pontiac dealership, it was a loaded, no vinyl top sunroof equipped Parisienne too, an 85 or 86 model more or less.
cool the leather was still offered in 1985-1986? was it in this same style?
The Bonneville Brougham interior lived on as the Parisienne Brougham interior, but sadly the unique 1977-1981 Pontiac dash didn’t live on, and Parisiennes got Caprice dashes.
Horrific interior that should lower the asking price no surprise its rare its awful.
Hee-hee — I agree but only because the colors are browns, golds, & beiges. Now if we were sporting shades of green, blue, or red, I’d be all over it!
All I knows is…when this was new this was a very, very nice car and that interior was extremely chic.
These were available with ten different engines from four different GM divisions. I wonder what’s under the hood of this one.
It’s been re-listed at $1800. Not a bad price for it’s shape.
I see it previously listed for $2,800 but not relisted for $1,800. There is a ’77 Bonneville listed for $1,900. That one is a coupe though. The old listing for $2,800 says this car is a 400. If it really a Pontiac 400 instead of an Oldsmobile 403, then that is interesting.
I didn’t see the other listing and was curious on the engine. A real 400 would make it pretty special. A real high option car!
Unfortunately, the Cadillac style of the Valencia interior reminds me of the plaid Calais cloth or early D’Elegance corduroy interiors of the mid 70s…not good.
Except for the seats, the rest of this car is very cool.
Nice price as well, unless it has the awful 301/TH200.
Wow, that’s pretty over the top — even for the times. If I were to go that route I’d rather have a Cardin Javelin.
As an aside, on Hemmings there’s been a 1960 DeSoto for sale. Its interior has a fascinating application of multiple colors. Much more cohesive than the Pontiac.
Nice car, but as someone else said, I hope it has something besides the 301/THM 200 for a drivetrain. As for the interior, my wife said “eeeww”. I think it has a unique ’70’s charm, and it reminds me of my brother-in-law’s old “beer-drinking couch” in their rec room. It beats the hideous AMC Barcelona interior I saw in an earlier CC. I hope it finds a good home.
Weren’t these even in a red shade? Love em’, can’t compare with today interiors, no matter if a bmw interior has perfect fit and finish, they just miss style (flash)…
Would make a good getaway car for prison escapees.
There was a red Valencia interior too, though I cant find a picture of one right now. I think this is going to lead me to finally complete my article on craziest and most obscure interior treatments of the Brougham-Era.
You are including the ’76-7 Cutlass Supreme Broughams I assume…
The pseudo Biarritz style pillow seat Cutlass? Of course, though those are not that obscure, how about the eye watering Mojave and Tahoe special interiors from the 1978 Cutlass?
You are the man. I have never seen one of these live in person despite my obsessive 70’s – 80’s GM stalkage.
I guess there’s no need to mention the reversible inserts that were available on some of the mid-seventies Cutlass S cars with the AN7 Swivel Buckets then! (I’ve never seen one of those in the flesh either)
Yes, cloth one one side and vinyl on the other, the funny thing is that they resurected the idea about a decade later again on the 1986 Riviera which had reversible leather/suede inserts on the high end seats.
You really need to see a Cutlass with the Tahoe interor option, its crazy, they are rare, there was one on ebay about a month ago, the upholstery pattern is on the door panels too.
second attempt to get a picture of my fave pontiac interior- 1980 parisienne in leather I would pay extra to get this!
Ah, the memories…a college buddy of mine had one of these – same color combo with the Valencia interior – around the ’84 to ’85 timeframe.
By then, it was regarded as an old car with a wild interior, and was pretty much trashed; in fact, the fender skirts were long gone by then.
But man, “Bonnie” (as he dubbed her) was way more comfortable for the one-hour trips to the bars in the French Quarter…much more so than the tiny compacts the rest of us drove. And after a while, the seats actually started looking kind of profound, particularly after we’d all consumed enough booze and taken a few drags off of the…oh, um, forget that last part.
I wonder what it would look like if someone wearing a matching Valencia striped suit was in that car, would you just see a head and hands like some bad weather report blue screen error?
We had a couch in a very similar material when I was a kid- I broke the springs bouncing on it one night when I was 12!
Suddenly I am in the mood to watch re-runs of WKRP in Cincinnati. 🙂