Junkyard Find: 2009 Chevrolet HHR Panel – Quarter Panel Retro Hauler

The short lived 2007-2011 Chevrolet HHR Panel Van is an interesting footnote in the madness of bankruptcy-era GM. Following in the steps of Chrysler’s successful PT Cruiser, GM’s retro competitor went without the imaginative interior. No one was exactly sure whether the HHR it was based on was a tall wagon, a large hatchback, or a short crossover when it debuted. Fittingly, it was styled after the 1947-1953 Chevy Suburban which similarly blurred genre boundaries between truck and station wagon. In fitting with the retro theme, Chevy brought back from the grave the wagon based panel van. Our featured vehicle today, sadly residing in a junkyard, is the rare quarter panel version.

The standard HHR panel van did not merely block off the unneeded windows to form a van. The window openings were fully filled in with additional sheet metal. The most controversial modification these vehicles received was the deletion of the exterior doorhandles, ensuring the front part of the cargo compartment was as inaccessible as possible. To make up for the inconvenience, the model got additional ‘Panel’ badges to go along with the its retro looks.

The standard panel van’s interior modifications included plain door cards and a storage bin in place of the rear seats to ensure a flat load floor. These doors can be opened from inside with an awkward backwards reach; however, it’s no worse than the contortions required for a car without central locking. Deleting the exterior doorhandles seems to have been primarily an aesthetic choice rather than an ergonomic one.

The HHR Panel’s main selling point was its retro styling. By the time the 2000s had rolled around, the few minivan based panel vans were on their way out. The slow selling Dodge Caravan Panel had forgone the flush sheet metal of the the 90s models (shown here) and had gone for simple opaque window inserts. This cost cutting only made the unpopular minivan-based cargo vans even less fashionable. These vehicle may have been more efficient than a full sized van, but they weren’t any more stylish.

Despite the trendy retro styling, few businesses found the HHR Panel’s cuteness to be valuable enough to buy one. Even fewer wanted the rare quarter panel option. It’s easy to see how this compromise had limited appeal. You have all of the drawbacks of limited visibility without the copious sheet metal for branding or increased cargo capacity.

With the distinctive red color, HHR branded tape stripe, chrome roof rails, and quarter panel option, this is an exceptionally unusual spec. If you had to transport valuable work gear that could tempt thieves and haul kids around in the same vehicle, an HHR quarter panel would be a great compromise. But I don’t think we’ll see a similar factory treatment applied to any vehicle again, wagon or otherwise, for a long, time given current market trends. It’s just too niche of a use case.

The HHR Panel was an interesting footnote, filling a nearly nonexistent market niche. I have a feeling the fabulously rare HHR SS Panel Van will become a future classic. Only 216 were produced and it is sufficiently bonkers to show up in all kinds of internet listicles. I doubt the ordinary panel vans or these confusing quarter panel anomalies will attain the same legendary status.

 

Related CC reading:

Curbside Capsule: 2007 Chevrolet HHR Panel – Ice Cream Truck