As any of the other contributors here can attest, writing carefully planned and researched articles does require anywhere from a few hours to a few days of devoted spare time. Unfortunately, time is something I’ve had much less of to spare these past two months, and finding the time to even begin a new article has been challenging.
Sales at work have been very strong the past two months, with me putting in extra hours and even days, hence my very limited time to contribute or even join in on the conversation here at CC, much to my disappointment. But I assure you I am still alive and well, and spotting CCs on a regular basis. In fact, I recently had the fortune of going back to California for less than 72 hours for a sales training seminar, which of course necessitated a fun rental and some sick roads to test it on.
Though not as exciting as the Countryman product launch, I still enjoyed a partially expense-paid trip to California, especially the first day I was there before the work portion of my trip. I took an early morning flight out of Boston, and thankfully slept like a baby for most of the way, likely the result of a two Dramamine and a double vodka rocks. I landed at LAX right around 11 AM and took a quick taxi ride over to the Turo Valet lot, where I picked up the keys to the 2016 Mineral White over Saddle Dakota Leather BMW 435i convertible which I had reserved several weeks prior.
As you probably guessed, it’s no coincidence that I chose a BMW for my rental, and needless to say, the 4 Series fit me like a glove, albeit a slightly larger glove than my own 2 Series. Versus the 2 Series, I sat lower in the 4, though the 4 Series’ additional 2 inches of width are instantly felt inside the cabin, something my 126-pound, 5’7″ body felt indifferent about, but certainly noticed. In any event, I lowered the top, verbally entered the address of where I was going next into the nav, and set off towards Starbucks in Pacific Palisades, where I was meeting up with my friend Maddox, himself a Beverly Hills native.
I know Maddox from back home in Boston where he goes to school, but he’s home for the summer following a cross-country trek with both of his cars, his daily 2014 Audi A4 and his $1,400 beater 1997 Miata. That journey is fully documented in an excellent YouTube video series by our mutual friend Tedward, but that’s a story for another day.
Though Maddox is an Audi guy and in charge of the social media for nearby Keyes Audi, his A4 was unfortunately side swiped at an intersection several days before, so he pulled up in the rental Enterprise gave him, a 2016 Alpine White over Coral Red BMW 328i. So for that day we were the white Bimmer bros. Following a quick caffeinated pick-me-up we set out along the Pacific Coast Highway towards Malibu, where we tore up some insanely scenic and challenging mountain roads, including Piuma Road, home to the infamous Malibu Canyon Overlook.
And when I say challenging, I really mean it. Having only driven on a track twice in my life, I certainly still haven’t mastered the art of taking sharp turns like a pro. I was trying to remember some of the tips from the JCW track day in Thermal a few months back, but the hairpin turns kept coming so quick, my brain was focusing on the road ahead of me and not trying to recall events from the past.
Especially in an attempt to keep up with Maddox, I certainly exhibited a some oversteer here, understeer there, and a little bit more tire squeal than necessary. In any event, I had loads of fun testing the limits of both myself and the car. In all honestly, it was probably the most thrilling and adrenaline-charged driving experience of my life — in the ultimate driving machine, of course!
We eventually made it back to the PCH and high-60 degree temps (it was as hot a 101 up in the mountains!), grabbed a quick lunch at Vintage Grocers, a Whole Foods-like market, and ate down on the beach at Point Dume. After a long day of of traveling and some serious sun and temperatures, it was relaxing to chill on the beach, soaking in the misty sea air, feeling the sand between my toes, and simply watching the waves crash. And after three visits to the west coast, I finally got to wet my feet in the Pacific Ocean!
Heading back towards LA, we took a quick pitstop at the Malibu Country Mart, an upscale outdoor shopping complex, where we found the perfect photo opp to bookend our cars on either side of an Alpine White 428 coupe for a white Bimmer trifecta.
I followed Maddox back to Beverly Hills in rush hour traffic, taking in the sights and sounds of the famous infamously glamorous city of Los Angeles Country, where palm trees, ultra high-end stores, six-figure cars and eight-figure homes are in abundance.
With his parents’ house only several blocks away, Maddox lead me back to the hotel I was staying at on Rodeo Drive for the night, before making my trek to Ontario, CA for my two-day training seminar. He had some work to finish up so we said our goodbyes until he heads back to the East Coast in August.
The rest of my trip was relatively uneventful. I made the journey to what is quite literally the middle of the desert, sat inside a very heavily air conditioned conference room at BMW’s west coast training facility (a good thing, as temps outside were north of 100) for most of Tuesday and part of Wednesday, and then drove back to LA Wednesday afternoon. With a few hours to kill before my redeye home, I ventured to Santa Monica, for a stroll along the beach and a little day drinking, because what’s a better way to kill time?
My “work-cation” was short and sweet, but I nonetheless enjoyed it, even if most of the time I was stuck inside a windowless conference room. Even if I didn’t take away much new info from what we went over in training, afternoon I spent exploring Malibu was totally worth. I’m glad I got to hang with Maddox on his home turf and take in a totally new area, the beautiful weather, and laid-back California lifestyle all from the driver’s seat of a BMW 435 convertible.
Southern California does have its charms and driving the PCH is one of them. Unfortunately my rentals on the two times I have done this were not nearly as fun as yours.
I understand well how life can take time from writing, and you have to find your balance.
Turo, my friend. Don’t be stuck with what rental agencies force on you, pick out something specific you like. Then there’s Silvercar if you’re into Audi A4s…
Counterpoint; Traditional rental fleets can be just the thing to make you feel better about your own car back home and cure a case of new-car fever.
“I see you reserved a ‘Honda Fit or similar’, we have a Mitsubishi Mirage G4, or you can upgrade to a Jeep Patriot…”
Sounds like a great work vacation!
The PCH truly is beautiful and one of my favourite drives. It’s like your version of the Great Ocean Road.
I have to admit though, the road where I really got to test my driving skills was Mulholland Drive. And although the scenery isn’t as beautiful as the PCH or the GOR, I would consider that to be my most satisfying drive ever. It helped I had a car that could really handle–a 2014 Cadillac CTS 2.0T. And i had great company…
I thought I’d hate Los Angeles, seeing as how overexposed it is in media. But staying with a local – in Hollywood, but not near the gross Hollywood Blvd – really helped me open my eyes. The metro area has its flaws, like bad traffic, but it’s a city I want to spend more time in. I loved Santa Monica and West Hollywood and I wish I had spent time in Echo Park and Silver Lake.
I love California overall, really. I’d consider living there.
I for one don’t get the appeal of Turo (as a supplier – not as a renter).
We all know how people treat rentals. Why would I want a complete stranger trashing my car?
While you may not have been totally beating your rental, it sounds like you were using it hard, and consuming more than your share of tire/brake/fluid life (relative to the small amount of mileage you put on it).
From what I’ve concluded, the appeal behind Turo to suppliers (a.k.a. people who rent out their cars through the service) is that it’s a channel of supplementary income.
Most cars rented out through Turo are not their owner’s daily drivers, but in fact extra cars bought or leased just for the purpose of renting them. Let’s say you lease a nice car for $500/month and charge $100/day to rent it on Turo. If you rent it just for 6 days of the month, you’re already making a profit.
I certainly wouldn’t want to deal with the hassle of it all from the supplier standpoint, but I certainly get how it would be appealing.
@Tom – Never mind how people treat their rentals, we know how people treat their OWN cars!
@Brendan – It seems like the insurance and liability aspect would be an issue as well, but I expect most “suppliers” don’t even think/care about that aspect of it. (Not hat I know anything about it, totally off-the-cuff comment).
I think the real play here could be someone putting together a “management” business, just like property managers do with home rentals (both long and short term), someone could deal with the Turo rentals, especially for those people who truly do purchase an extra car to rent out. The management company would do the cleaning, delivering, picking up etc.for a cut of the profits and the majority of the hassle.
That kind of makes sense – It is one of those grey-market gig economy things like Uber. Much like Uber, the economics would only seem to make sense if everything works perfectly.
Based on your back of the envelope analysis, it seems highly profitable. However, the cost of storing, insuring, and maintaining a fleet of high-end cars will quickly add up. You would likely need a commercial policy to insure a large number of vehicles that are being used for livery use.
I’m sure these cars go through tires, brakes, and fluids much more quickly than normal (probably several sets per year).
And then there is the wonderful grey area of liability and mechanical failures? Let’s I pick up a nail in a tire, destroy a rim in a pothole, or worst case, grenade an engine? Who gets left holding the bag on this one?
Yes, the renter’s insurance covers any body damage, but what will cover the owners loss of income while the car is in the body shop? They still have to make payments on the car while it is out of commission. These are things that most businesses take into account in their business model (and sometimes even get insurance for), but that most “gig” economy people seldom do.
It would be interesting to look into this further (maybe even interview an “owner”).
There was an interesting article on Jalopnik recently about a crash involving an Audi R8 that was a Turo rental. Google it, all of your nightmares come true.
While Turo seems like a dream for the renter, I imagine the average suppliers to be anything but somewhat analytical middle-aged family people that have personal assets to protect… 🙂 (i.e. you and me)
Yikes! I just read the article. Here it is: http://jalopnik.com/here-s-what-happens-when-someone-on-turo-crashes-your-a-1792048817
Certainly a cautionary tale for anyone thinking of renting out their car on Turo.
After reading that article, and the comments from what seem to be knowledgeable industry people, I can’t say I have a whole lot of sympathy for the Audi owners.
Vodka rocks? Let me know when you’ll be in SoCal next and I’ll introduce you to the pleasures of single malt Scotch.
You’re on!
I rented a 428i convertible for a weekend mini-cation at the Phoenix airport from Sixt. Although the sun beat down on me in Phoenix, the drive in the desert to the Grand Canyon from Flagstaff was especially pleasant. The V6 pulled like a freight train and the car felt like it was on rails.
The 428 is actually a 2.0-liter turbo 4 cylinder – same engine as in my 228. Pretty peppy though, right? Though reported horsepower is 240, BMW typically underrates their horsepower and actual is probably closer to 260-270.
D’oh! I never checked under the hood. I wrongly assumed that the “28” in 428 meant a 2.8 liter 6-cylinder engine. That’s even more surprising that it was a 4-cylinder engine!
Piuma is one of my favorite drives in the LA area — it’s got some seriously twisty curves, steep altitude gain, and truly fantastic views from the top. If you’re ever in LA again, I suggest you return to PCH (from Piuma) via Tuna Canyon Road — it’s a narrow, bendy drive down the mountain, but a little ways down, it turns into a one-way road, so you can drive without having to worry about oncoming traffic (picture below). Sounds like a great trip!
Sigh… all I can repeat is my line from my ode to CC….
Young Mr Saur with the life we all adore
Colour me jealous !?
Indeedy
glad you enjoyed your visit ! .
here’s my Met FHC on the Mulholland Highway doing it’s thing @ 65 .
those roads out there (St. Monica Mountains) are terrific and plenty of them .
-nate
While I might not be too happy about Mini’s, uh, trend towards non-Mininess, not surprised sales are good. Size notwithstanding this is the best styled lineup they’ve ever had. Also, because of the upsizing we moved from a 2012 Clubman to a 2015 Hardtop and I can see where a lot of potential buyers can now justify the purchase because it’s just big enough for them, yet still smaller than say a Golf. Plus the interiors of the new Cooper are a huge leap over the last generation. I thought I’d miss the center speedo, but I don’t.
Glad to hear you like your MINI and I couldn’t agree more with you regarding the interiors and styling of the current lineup. I’m really a big fan of MINI’s new branding too.
While the 3rd generation F-body MINIs are marginally bigger, it’s always important to remember that the original concept of MINI was never to be the smallest car on the road, but rather to offer the most interior space relative to amount of space taken up by the car on the outside.
Though they are certainly a bit bigger than the hardtops, it’s models like the new Clubman and especially the new Countryman that have opened up the possibility of owning a MINI to so many more people whose size and space requirements were not met by the hardtops. At least at my own dealer, it’s those two models that are our strongest sellers, particularly as they have AWD.
That’s funny you should say that about the center speedometer, as I find it’s a very black-or-white viewpoint – either people loved it or hated it. Now for my next question: bonnet stripes or no bonnet stripes? 🙂
BMW is a wizard at building the most beautiful cars in the world. The other day I saw a drop dead gorgeous late model 4 series Bimmer parked next to a brand new Corvette. The Corvette is positively REVOLTING to look at! The Corvette looks like a cross dresser wearing clown makeup and the BMW looks like seductive, young, executive with looks that’ll make you salivate!
That’s always pretty much been how I’ve felt. It’s the reason why BMW is the automotive brand I’ve had a love affair with from as early as I can remember.