(originally posted 5/1/2011) Canadian cars and trucks are the mother-lode of badge engineering. Mercury trucks came about due to a quirk of the Canadian Ford dealership system due to the sparely populated areas of Canada. Many smaller towns would have either a Ford-Monarch (Mercury in US) or a Lincoln-Mercury-Meteor (Ford) dealership but not both. So starting in 1946 Mercury received its own version of the Ford truck line. So why weren’t they called Meteors? To keep you Americans confused.
The earliest Mercury trucks did differ in the use of chrome. The post war Fords featured a lot painted trim due to a chrome shortage but the Mercury version was lavished with lots of chrome trim. As the years went they became more and more similar to their Ford siblings. For most of the years the difference was just minor trim and badges.
Mercury truck history follows Ford trucks almost identically and while Fords used the ‘F’ prefix the Mercury trucks used ‘M’. From 1948-1950 the Canadian model postfixes where different and represented the maximum gross vehicle weight with the zeroes dropped off. So a 4700 GVW rating would give a model name of F-47 or M-47.
For 1951 the Canadian trucks followed the US naming convention of F-1, F-2, etc and Mercury followed suit with M-1, M-2, etc.
Interestingly there were a few mechanicals differences in the Canadian market due to its smaller market size. It was only V8 engines in post war trucks until 1956 when a 223 cid inline six was offered. Canada kept the flat head V8 for an additional year in 1954 instead of the newly induced in the US OHV V8.
When the US and Canada signed the Automotive Trade Agreement in 1965 Canadian variants slowly started to disappear and the Mercury trucks turn came in 1968.
So how rare is a Mercury truck then? Well for the early trucks the Fords are most common but by the 50s and mid 60s the Mercury trucks seem to make up just less than half of the remaining examples. The updated 1967 and 1968 examples seem quite scare but are still around. They are quite easily to fake though as there is no VIN difference as they were built randomly on the same line as the Fords.
The whole truck range was sold in the Mercury line up so there are Mercury Econolines, heavy duty models, cab over engine models and even school buses.
1950 m47
rear
Does anyone out there have a 1958 mercury styleside tailgate for sale. I live on Vancouver island. Me and my son are rebuilding the truck
Thanks
does anyone have any data on how many Mercury trucks were built in the 60’s? I have a 1965 M100 fleetside shortbox and was just wondering how many were produced. Thanks.
I have a 68 M100 truck with 16 inch 5 lug rims. They appear to be original white (rusty) steel rims. The spare matches the others, and I bought the truck from the original owner’s estate, so I am pretty sure they are the original rims, but I have never heard of Ford 1968 F100s having 16 inch rims. Has anyone heard of 1968 M100s with 16 inchers?
Maybe Canadian Mercury trucks were so equipped so to be more useful as actual work trucks ~ by 1968 all American pickup truck makers were well aware that over 85 % of new light duty pickups sold went directly into non commercial usege .
No fair to brag about your M100 and not post pictures…
-Nate
I live in the U.S.A.
Yesterday I watched the Robert Redford movie “An Unfinished Life”. He was a farmer that drove a Mercury pickup. I had no idea that Mercury ever made pickups! So, I had to get on the internet and investigate.
Mercury trucks were pretty rare like Fargo trucks..More Ford and Dodge than the others.
FYI:US got Plymouth badged trucks until 1980 or so,Canada stopped Fargo in 1973(might be off by a year).
Meteor cars were Ford cars just a grille change and name until the late 50’s then they became a rebadged Mercury..
Yes,in Canada they still sold the same American cars they had the Ford/Mercury models along with Meteor models ..You could find a 1965 Meteor beside a 1965 Mercury and they were the same except grille and minor trim changes..I think the Meteor had the Galaxie dash..Confusing..
Fargo trucks were sold at Chrysler Plymouth dealers and they still had Dodge trucks and Vans as no vans were Fargo(in the b series version anyways not sure about the 60’s version)!
GM was confusing too,Acadian and Beumont was not a Pontiac or Chevy but it looked like a Nova and Chevelle..Sold at Pontiac,Buick,GMC dealers…
I think it was a dumb Canadian law for rural towns,strange things happen in the Great White North (too much coke).
looking to buy side moldings for my 66 m100 long box any ideas thanks